
How Bots Corrupted Advertising
Botmasters have created a Kafkaesque system where companies are paying huge sums to show their ads to bots. And everyone is fine with this.
How Bots Corrupted Advertising Read MoreA Bot is a software program that operates on the Internet and performs repetitive tasks. While some bot traffic is from good bots, bad bots can have a huge negative impact on a website or application.
—Cloudflare, “What is a bot?”
Bots, or Internet robots, are also known as spiders, crawlers, and web bots. While they may be utilized to perform repetitive jobs, such as indexing a search engine, they often come in the form of malware. Malware bots are used to gain total control over a computer.
—Norton, “What are bots?“
Botmasters have created a Kafkaesque system where companies are paying huge sums to show their ads to bots. And everyone is fine with this.
How Bots Corrupted Advertising Read More