The Design of Everyday Things
“This is a starter kit for good design. It is intended to be enjoyable and informative for everyone: everyday people, technical people, designers, and nondesigners.”
The Design of Everyday Things Read More“This is a starter kit for good design. It is intended to be enjoyable and informative for everyone: everyday people, technical people, designers, and nondesigners.”
The Design of Everyday Things Read MoreOur challenge is to ensure new technologies support us as humans, not ceding our control to them, or letting them make us dumber.
We Are Not Users: Gaining Control Over New Technologies Read MoreNielsen Norman Group, 2013
Design
By Don Norman
“In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior.”
The Design of Everyday Things Read More